Mirrored Media is honored to be named a BizBash Event Style Awards finalist for the BMW i Road to Coachella campaign in two categories: “Best Sponsor Activation at an Event,” and “Best Use of Social Media for an Event or Meeting.”
For the sixth year, the awards will honor the best ideas, strategies, and products in the industry. After considering hundreds of submissions, the judges have narrowed down each category to the finalists. The winners will be announced at BizBash Live: New York on October 24 at the Jacob K. Javits Convention Center.
The “Best Sponsor Activation at an Event” is awarded for the most original and effective activation for a sponsor of a conference, trade show, benefit, festival, or other type of in-person event, with smart or unusual ideas for event design, branding, marketing strategy, and content. Entries may include a mix of on-site initiatives and off-site promotions, and should highlight the effectiveness of the activation and how it reflected the identity, messaging, and goals of the sponsor as well as how it aligned with the overall event.
The “Best Use of Social Media for an Event or Meeting” is awarded for the most innovative and effective use or integration of social media platforms such as Facebook, Twitter, etc. to promote an event or generate sales or buzz for a product or brand. Entries should include information proving how the social media campaign was effective.
You can see more about our campaigns and all the finalists HERE.