coach Archives - Mirrored Media

Coach Backstage Rodeo Drive

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Back in September, Coach started a new initiative called Coach Backstage, a project focused on emerging musicians. Along with a website dedicated to listing new talents — complete with a short and sweet bio of each artist, the latest news updates about them, a playlist of their most popular songs, and links to their social media sites — the American fashion brand also hosts a series of concerts.

Mirrored Media is excited to announce that we will be working with Coach for its next concert, linked to the new store on Rodeo Drive. Coach has enlisted a pair of equally cool and talented musicians to perform for its Backstage series: Kid Cudi and Skylar Grey. The performers will hit the stage tomorrow evening celebrating Coach’s reopening of its Rodeo Drive boutique in Beverly Hills.

Coach Fall 2014 Instagram Look Book

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We are excited to announce that we have teamed up with the American luxury fashion brand Coach for their new Fall line release. “The iconic heritage brand has changed dramatically this year. After taking a look into the archives of the most classic handbag silhouettes and reinterpreting them with moto-esque elements and updated hardware, along with a fresh approach to apparel (most noteworthy, outerwear), Vevers somehow transformed Coach from your mom’s favorite label to a total cool-girl staple” says Refinery29.

As Coach focuses on a younger influential demographic, Mirrored Media will help to align key influential artists with Coach’s new 2014 Fall interactive Instagram based look book.

Be sure to follow Coach on Instagram and follow the campaign here.