Spy Archives - Mirrored Media

Spy. Press Junket and After Screening Event

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Mirrored Media teamed up with Fullscreen and 20th Century Fox to produce one of SxSW’s most buzzed about events and press junkets for Fox’s new movie, Spy. The Mirrored team started the day off producing press interviews with the star studded cast Rose Byrne, Jason Statham, Melissa McCarthy, Bobby Cannavale, and more.

Later that night, Mirrored converted The Market in Austin into a top secret CIA spy headquarters. Here, guests enjoyed live music from Questlove, lasers, drinks, photo booths, and an engaging social media game. The evening hosted guests from the Chairman of Fox, to Mark Cuban, and even Guillermo Rodriguez.

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Fullscreen & 20th Century Fox brings Spy movie to SxSW

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On March 15th Mirrored Media, Fullscreen, & 20th Century Fox will launch the new movie Spy at SxSW. The press junket and screening after party will be held at The Market in downtown Austin. In the morning, the full cast of Spy is expected to take interviews on the roof from multiple press outlets. Later in the evening, The Market will be transformed to a secret CIA Headquarters where the cast, celebrities guests, and friends will be dancing to the sounds of Questlove.