Funding to Fuel Rapid Growth, Bolster Executive Team
SANTA MONICA, Calif., Dec. 12, 2012 /PRNewswire/ — Mirrored Media, the alternative recording label and experiential music marketing firm, announced today it has secured $500K in venture funding to support the company’s rapid growth. The round was led by angel investor, Vaden Saunders , a serial entrepreneur who recently formed TV and film development company, Death by Development, LLC. In just one year of operation, Mirrored Media has experienced extraordinary growth and profitability. The company also announced the opening of a Seattle office and key new hires to bolster its executive team.
Mirrored Media shot onto the scene this past year with its highly visible lifestyle campaign between top car manufacturer Acura and fan favorite Indie band Metric. The project combined art, music and technology to simultaneously introduce Acura’s new 2013 ILXand Metric’s new album Synthetica.
“Today’s funding news further validates our core business proposition of creating powerful, enduring partnerships that are mutually beneficial for the brands, bands, and fans,” said Justin Lefkovitch, founder and chief executive officer, Mirrored Media. “In an age where consumers are bombarded with marketing messages and brands are intent on discovering the bulls eye target of reaching them, we have created the ideal solution.”